He’s contributed to the creation of innovative sport performance products for athletes such as Carmelo Anthony, Chris Paul, Russell Westbrook, Derek Jeter, and Michael Jordan. He’s a regular columnist for Hypebeast Magazine and has earned a Master’s in Social Innovation from Stanford University. Join us to hear about Jason Mayden’s amazing personal and career journey, from Chicago’s south side to CCS in Detroit, from Nike to Accel Partners, and everything in between.
Reception | 6:30p
Talk | 7:15p
Limited early bird ticket prices:
AIGA Student Member: Free
AIGA Member: $10 (SOLD OUT)
General Admission: $15 (SOLD OUT)
Standard ticket prices:
AIGA Student Member: $15
AIGA Member: $20
General Admission: $25
In his previous role at Nike, Jason oversaw the design and execution of all conceptual products, data driven innovations and inline lifestyle and performance product for Jordan Brand, as the Senior Global Design Director. During his 13+ year career at Nike, Mayden led and contributed to the creation of innovative sport performances products for athletes and cultural icons such as Carmelo Anthony, Chris Paul, Russell Westbrook, Derek Jeter, and Michael Jordan.
In 2011, Mayden successfully received his Master’s in General Management and Social Innovation from Stanford University’s Graduate School of Business and shortly thereafter he returned to Nike as the Global Director of Innovation for Nike Digital Sport where he was responsible for the strategic investigation of new technologies and services, such as the Nike Fuel Band.
Most recently, Jason was the VP of Design at Mark One, an IoT startup focusing on the intersection of consumption and behavior change. Mayden is also a d.Fellow and Media Designer at the Hasso Plattner Institute of Design at Stanford University, a frequent lecturer at Stanford University’s prestigious Graduate School of Business, a regular columnist/blogger for Hypebeast Magazine and hypebeast.com and an advisory board member to his undergraduate alma mater, the College for Creative Studies.
He is now at Accel assisting with the continuous development of Accel’s brand position amongst the global community of entrepreneurs while working with portfolio companies on deepening and extending their knowledge and ability to create cultures of curiosity. Moreover, he is also an advisor of Slyce, a company created by fellow Nike alum Bryant Barr and NBA Superstar Stephen Curry, a platform focused on creating a new paradigm at the intersection of campaign workflow planning and brand-to-influencer content management. Lastly, is the CEO and Co-Founder of Super Heroic a business focused on provided quality play-performance footwear, apparel and technology for elementary school aged children.